It seems easy, doesn’t it? Take your company name, type it up in a funky font, and pay your most artistic niece five dollars to come up with a cool symbol. Easy. Logo done.
If you’ve been following our Positive Impact Series, you’ll know that we’ve been discovering some amazing brands, companies, products, and services that are having some pretty spectacular effects on our world around us.
Why is it so important to rank on the first page of Google? A study found that sites on the first page of Google’s search results had an average click through rate (CTR) of 32.5%, the second page got 17.6% and the third page received a measly 11.4%.