We addressed the importance of having a solid and well-tested customer acquisition strategy, but what happens next? Once you’ve built and grown your customer base, your work is far from done – now you need to make sure your current customers continue purchasing your products and services.
You’ve made the decision - you need a website and/or your current website isn’t quite doing it for you. Look at you putting on your big person underpants! But how much should you set aside in your budget to build, or revamp one - and which is the right decision for you and your business?
The Internet is an amazing thing. It’s opened up collaboration, communication, and connection with just about every corner of the globe. It’s also restructured society and the relationship we have with work in major ways.
If the first few steps of our content exploration were about building a content strategy and creating strategy documentation - the next logical step is to arm you with great ideas.
Your CPU might not be a neural-net processor, like the Terminator, but we’ve got plenty of learning computers, and learning algorithms that are changing the way we do things.