If you’re anything like us humble marketing folks, cryptocurrency may be a bit of a mystery to you. You know it’s money, it’s big news, and it’s important, but what is it, and how skeptical do you need to be about it?

This month, we’re discussing everything related to customer acquisition. We recently published our startup friendly guide and taught you how to calculate customer acquisition cost, so now let’s dive in even further.

Here at Flying Saucer, we love natural storytellers - especially ones that are having a huge impact.

So. You have your product, you’ve put in the emotional labor to establish your why and the essence of your brand - it’s time to pat yourself on the back, right? Time to finally celebrate and take a rest.

If you’re trying to reduce your cart abandonment rate and redirect all of that lost potential revenue straight into your pocket, welcome to the club – you’ve come to the right place.

It’s fair to say that about 50% of our clients and collaborators all have customer acquisition at the top of their priority list. That’s why, this month, we’ve published a series of helpful guides and articles about all things customer acquisition.

We hate to #humblebrag, but we’ve built a pretty amazing portfolio of work over the years.

As a start-up, knowing where to focus your time, energy, and perhaps more importantly - your money, when it comes to marketing campaigns is an important, yet complicated step.

I’ve been part of the Flying Saucer team since the day one, but once we started getting bigger projects, the obvious decision for me was to quit my 9–7 job in Mexico City and travel the world.

Whether you’re an investor, a startup founder, or simply someone who likes being ahead of the curve, it definitely pays to keep your ear to the ground. At Flying Saucer, we work primarily with startups.