Branding & Awareness

Invenis' rebranding

We are very proud to announce the re-branding of Invenis!
Acquisition

Customer Acquisition Cost by Industry

Over the last few weeks, we’ve been exploring all things customer acquisition. We recently published our Friendly Guide to Customer Acquisition along with an article about CAC.
Impact & Inspiration

Six Startup Trends in 2020 to Keep an Eye On

Whether you’re an investor, a startup founder, or simply someone who likes being ahead of the curve, it definitely pays to keep your ear to the ground. At Flying Saucer, we work primarily with startups.
Content

7 Key Metrics for Your Content Marketing Campaigns

We’ve talked about how startups can build a content strategy or kick-start a strategy document — so what happens next? You can create all the content you want, but it won’t be useful if you don’t have metrics to measure your own success.
Recruitment

Insourcing vs. Outsourcing Web Design: Pros and Cons

Every business needs a website, but how should you go about it? Should you hire a web designer or outsource a web development firm?
Funding & VC’s

Receive $10,000 for Your Startup with Flying Saucer Studio’s New Positive Impact Grant

Entrepreneurs are up against some difficult odds, but it doesn’t have to be that way.
Spotlight

And our 2nd Winner Is...

We're announcing the winner of the second recipient of the $10,000 Flying Saucer Impact Grant
Branding & Awareness

6 Benefits of Brand Equity

Brand equity: it’s one of those buzz words you hear thrown around conference tables and over near-empty cups of coffee, but you may very well not know what it really means or why you should want it. What you do know? You should want it.
Impact & Inspiration

FinTech Startups Are Shaking Up The Financial World

The financial industry has long been as boring as the dark grey suits bankers have worn: utterly traditional and without any real colour. But Fintech startups are loosening up that stiff, banking uniform, inspiring colour and new style into the sector.
Process

Webflow vs WordPress - Which Should I Choose for My Website?

Why choose WordPress over Webflow, or vice versa? This is a pro and con list for each CMS to help you make a decision.
Impact & Inspiration

New AI Startups to Watch in 2019 - How ‘Boring AI’ Will Change Your Life

Your CPU might not be a neural-net processor, like the Terminator, but we’ve got plenty of learning computers, and learning algorithms that are changing the way we do things.