You’ve made the decision - you need a website and/or your current website isn’t quite doing it for you. Look at you putting on your big person underpants! But how much should you set aside in your budget to build, or revamp one - and which is the right decision for you and your business?

If a tree falls in the forest and there’s no one there to hear it, did it make a sound? Sure, but that’s not really helpful, is it? You need people to hear your rallying cry! That’s where brand awareness comes in.

Why is it so important to rank on the first page of Google? A study found that sites on the first page of Google’s search results had an average click through rate (CTR) of 32.5%, the second page got 17.6% and the third page received a measly 11.4%.

What uses as much carbon every year as a Boeing 747 flying to the moon and back 5,674 times?

We all intellectually know it: corporate branding matters. But between securing financing and the daily business of actually running our startups, we often lose sight of what corporate brand actually entails – and how we can build it.

If step 1 was about understanding why content marketing matters and where to find your audiences, part 2 is all about taking all of that information and putting it to good use. How, you might ask?

We’ve spoken and written a lot about customer acquisition and retention over the years.

Can you hear it? There’s a revolution afoot. Right now, in the boardrooms and strategy sessions of companies around the world, things are changing.

Whether you’re an investor, a startup founder, or simply someone who likes being ahead of the curve, it definitely pays to keep your ear to the ground. At Flying Saucer, we work primarily with startups.

Here at Flying Saucer Studios, having a completely remote team is part of our DNA. It’s the thing that’s allowed us to curate our talent, regardless of where it exists on the globe.